MyMe

Full Pilot Privacy Notice

Pilot privacy information

MyMe Pilot: How we look after your information

Version 1.8 | Cohort One 21-day pilot
Issued 16 September 2026

MyMe offers a moment to hear yourself think. This notice explains, in ordinary language, what information we use during the pilot, why we use it, who helps us run the service, how long we keep it, and the choices you have.

The short version

1. Who is responsible

MyMe Ltd is the controller for this pilot. That means we decide why and how your personal information is used.

Company number 15296089 | ICO registration ZC133392
Registered office: Grosvenor Lodge, Grosvenor Place, Bath, England, BA1 6BA
Pilot and privacy contact: pilot@my-me.co.uk

2. What information we use

These limited journey records show what happened in the service, not what you said. We receive most information from you. Your device creates some technical records automatically. MyMe creates the tester ID, journey records, transcripts and reflections; you provide typed-note text directly.

3. Why we use it

4. Your three choices and our legal basis

Before you begin, the consent page records these choices separately:

For those choices, MyMe relies on your consent under Article 6(1)(a) UK GDPR. A spoken or typed note, survey answer or support message may reveal health, emotional-life or other sensitive information. Where it is special category data, we rely on your explicit consent under Article 9(2)(a).

We use a small amount of eligibility, technical, security and pseudonymised journey information under our legitimate interests in operating this adult-only limited pilot, protecting it and understanding whether its core journey works and whether people return. This includes your 18-or-over confirmation, completion of key steps, reflection/question status, optional check-in status and return use, but not the words in your notes, question answers, reflections or feedback. We keep the minimum evidence of consent, withdrawal and rights handling where needed to meet our legal and accountability duties.

You can withdraw consent at any time. This stops future processing based on that consent; it does not make processing already carried out unlawful.

5. How notes become reflections

  1. If you speak a note, your browser sends the audio securely to the MyMe service.
  2. Speechmatics turns spoken notes into text using its Batch Enhanced service in the EU1 region. MyMe sends the audio needed for transcription without your name or email. Model Training is off. MyMe does not use your voice to identify you or create a voiceprint.
  3. MyMe does not keep a voice archive. Its backend discards the audio after the transcription request and asks Speechmatics to delete the provider job when transcription handling is complete. Speechmatics' Batch terms set a seven-day maximum for provider-side handling. If immediate provider deletion cannot be proved, MyMe records that honestly and relies on that contractual maximum rather than claiming deletion.
  4. If you type a note, no audio or transcription service is used. The typed note or spoken-note transcript is stored under your tester ID.
  5. A specialist AI service generates the written reflection from the limited text and context needed for that task. If you choose to see one optional question after a reflection, the same governed provider path may receive the limited text and context needed to generate and check that separate question.
  6. A separate automated quality or safety service may check limited text before a reflection is delivered, if that check is enabled.
  7. The reflection is returned to your private account.

The AI does not decide whether you have a health condition, tell you what to do, decide whether you receive a service, or make a legal or similarly significant decision about you. MyMe is not therapy, diagnosis or an emergency service.

6. Who may see or process information

Apple TestFlight — beta-app distribution and testing. Cohort One participants receive the iPhone app through TestFlight. For testers invited by email, App Store Connect shows the invited email address and limited testing information including invitation/installation status, app version/build, device/OS, sessions and crashes. If a tester chooses to send feedback through TestFlight, Apple can also provide MyMe with the submitted comments and any screenshot. TestFlight does not create or authorise a MyMe account and is separate from MyMe’s consent and research records. Participants are asked not to include private note or reflection content in TestFlight screenshots or comments.

MyMe uses a small set of service categories to run the pilot:

We minimise what each service receives. The transcription and AI services do not need your name or email. The email service needs your email address and the message it is sending. Authorised pilot researchers work with tester IDs rather than names. Our internal processor register records the current services and safeguards and is reviewed whenever a service changes; you can ask pilot@my-me.co.uk for current processor details.

Speechmatics is the Cohort One transcription provider. It processes Batch audio in the EU1 region with Model Training off. Its processor terms set a seven-day maximum for Batch data, and MyMe requests provider deletion as part of the transcription lifecycle. Speechmatics does not need your name or email. MyMe instructs its AI API providers not to use pilot inputs or outputs to train general models. The current reflection generator is Anthropic Claude, and bounded automated quality checks include OpenAI. These commercial API services do not use MyMe inputs or outputs for general-model training by default. Under OpenAI’s current standard API controls, inputs and outputs may be retained for up to 30 days for security and abuse monitoring. MyMe accepts this only for the small, controlled Cohort One pilot, using minimised and pseudonymised inputs and with no diagnostic, advisory or significant-decision role. These provider-side records are not part of MyMe’s research dataset, and we will reassess or replace this path before a public, paid or materially larger release.

Ali may access relevant private content only if you ask for help, a technical issue must be investigated, you make a data-rights request, or there is a legal or safeguarding responsibility. Your private notes, transcripts, optional question answers and reflections are not routinely reviewed.

7. Where information is processed

MyMe uses UK or European hosting regions for the core pilot service where the live service supports them. Speechmatics voice transcription is configured to its EU1 region. Some specialist providers operate internationally, including in the United States. This means limited information may be processed outside the UK.

Where this happens, MyMe uses the provider’s data-processing terms and recognised transfer safeguards, together with data minimisation, short retention and no-general-model-training settings. We do not claim that every part of the pilot stays only in the UK.

8. How long we keep it

Temporary copy on your phone

MyMe keeps a temporary encrypted copy on your phone while your note is being sent. We remove this copy once saving is confirmed or you choose to discard it.

If saving remains unconfirmed after seven days, we remove the copy the next time you open MyMe. It may remain on your phone longer if you do not reopen the app.

The pilot uses fixed, purpose-led periods. We do not keep private note content just in case it may be useful later.

InformationHow longWhat happens next
Raw voice audioNot kept by the MyMe backend after the transcription request. The temporary on-device copy is handled separately, as explained above. Speechmatics may hold Batch service data for up to seven days under its processor terms, although MyMe requests deletion when transcription handling is complete.No MyMe voice archive.
Typed notes, transcripts, optional question answers, reflections and any developmental-review notes still linked to youNormally during your 21-day trial and for 30 complete days after you complete or leave. A valid account-deletion/erasure request can bring deletion forward.Deleted from live systems; backup copies move beyond use until overwritten.
Surveys, optional weekly and reflection feedback, and limited pseudonymised journey measuresNormally linked during the pilot and close-out, then kept as a pseudonymised research dataset until 12 months after the overall pilot closes. A valid erasure request removes or irreversibly anonymises data that can still be linked to you earlier unless a specific lawful exception applies.Deleted or irreversibly anonymised. Anonymous totals or findings may be kept.
Account, contact and detailed operational recordsFor the pilot and normally up to 90 days after you complete or leave. A valid erasure request removes participant-linked account/contact/operational data earlier unless a specific lawful reason requires us to retain part of it.Deleted, except a separate future-contact choice and the minimum audit record below.
Future-contact choiceUntil an invitation is sent or 12 months after the pilot closes, whichever comes first. An account-deletion request ends this future-contact use earlier.Deleted unless you make a new, separate choice to remain in contact.
Minimum accountability recordMinimum record for 3 years after the pilot closes, reviewed annually. After account deletion it is limited to non-contact evidence of your 18+ eligibility confirmation, consent and CG1–CG5 comprehension choices/versions/timestamps, and how we handled the withdrawal or deletion request.Deleted at the end of the period unless a live complaint, investigation, legal claim or legal duty requires longer. It does not contain your notes, transcripts, reflections, questions/answers, survey answers, feedback, name or email by default.

9. Your rights and choices

Email pilot@my-me.co.uk. You can also start an account-deletion request in the app. We aim to acknowledge a pilot or rights request within two working days and explain what happens next. A valid erasure request is handled without undue delay and no later than one calendar month from receipt, or from later receipt of information reasonably needed to confirm identity. The one-month period is the latest deadline, not a built-in waiting period. A formal data-protection complaint will be acknowledged no later than 30 days. We will investigate it appropriately, keep a proportionate record, tell you the outcome and explain your right to complain to the ICO.

If you request account deletion in the app, your ordinary pilot participation stops while the request is pending: MyMe will not create new reflections or questions, ask you for research feedback or use your future-contact permission. You may cancel the request before deletion begins. If you continue with it, we delete your account, contact details, private notes, transcripts, optional question answers and reflections, participant-linked survey/feedback and other linked data unless a specific lawful exception applies. We keep only the small accountability record described above. Information already made genuinely anonymous can remain. Where relevant, we also instruct processors or other recipients to erase data as required. Routine backup copies may remain beyond use until they are overwritten and are not restored to ordinary use after deletion without a lawful reason.

Some rights are not absolute. If we cannot do exactly what you ask, we will explain why. Any information retained for a live complaint, investigation, legal claim or other legal duty is limited to what is necessary for that reason.

10. If you are concerned

Please tell us first if you can. We would rather understand and put something right.

Contact MyMe: pilot@my-me.co.uk

You can also complain to the Information Commissioner’s Office: ico.org.uk/make-a-complaint

MyMe is not monitored continuously. Do not use the app or pilot email for urgent help. If you or someone else is in immediate danger, call 999 or use an appropriate urgent support service.

11. Changes to this notice

This notice describes the current 21-day pilot, not a future full product. If the live services, purposes, retention periods or participant choices change materially, we will update the notice and tell you before the change applies to you. We will not quietly turn pilot consent into consent for a later product.

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